Secure Trust Bank Commercial Finance has bolstered its team in the Midlands, with the appointment of Matt Broomfield as Regional Sales Director.

Broomfield has 13 years’ experience in the business lending market, having previously worked within the asset-based lending departments of major UK banks such as RBS and HSBC. He has developed a wealth of knowledge of the Midlands market specifically, where he has been based throughout his career.

In his role at Secure Trust Bank, Broomfield will be working alongside accountants and business advisors to support SMEs seeking asset-based lending solutions between £1m and £50m. Typical scenarios will include service-led refinances, private equity transactions, restructures and turnaround, as well as growth opportunities. Matt will join the Midlands-based team, which is headed by Regional Managing Director, David Parsons.

Secure Trust Bank Commercial Finance’s lending balances have been growing rapidly in recent years. The firm has provided £220.7m worth of funding to UK businesses as of 30 June 2019.

David Parsons, Regional Managing Director at Secure Trust Bank Commercial Finance, said: “Having opened a new office in Birmingham last year, we have noticed an increased demand for our services in the Midlands region, as evidenced by growing our lending balances over the first half of the year. With the addition of Matt, we have a number of experienced Sales Directors on the ground in the region, and are confident that we are well positioned to ramp up our lending activity during the remainder of the year and beyond.”