Paragon has appointed Geoff Duncalf as its new National Sales Manager for Motor Finance.

Duncalf has joined specialist lender Paragon from Lloyds Banking Group, where he spent eight years, including five years as Senior Account Manager at Black Horse Finance covering the Midlands region. The newly-created role will see Duncalf responsible for leading and developing a team of six Regional Sales Managers with a focus on new partnerships across the UK to build relationships with both dealers and brokers in the motor, LCV and leisure markets.

Julian Rance, Motor Finance Director at Paragon, said “The National Sales Manager position is a new role at Paragon, which aims to further develop and build Paragon’s partnerships with introducers across the motor finance and leisure markets.

“As a specialist lender, Paragon prides itself on having a combined specialist knowledge of both finance and the motor industry and Geoff Duncalf’s strong background in this field reflects that.”