Everyday Loans rebrands to Evlo and makes leadership appointment

4th March 2025

Everyday Loans has announced it has rebranded as Evlo, with in its mission to help meet the credit needs of the 16-17 million people who cannot access mainstream credit. Alongside the rebrand, Evlo has appointed Deborah Green as Chief Operating Officer to help drive the company’s next stage of growth.

Green began her career at Halifax in the early ’90s and has since had over 15 years of experience in the consumer credit sector, holding leadership roles at Vanquis and Cabot Financial. A consistent theme throughout her career has been supporting customers who have been locked out of mainstream lenders, making her a natural fit for Evlo’s mission. Deborah will oversee Evlo’s operations, help the team better understand the challenges facing customers, and connect them with their services.

Jono Gillespie, Chief Executive Officer, said “Evlo marks the beginning of a new era in our mission to tackle financial exclusion. This rebrand reflects our ambition to provide credit and lead the industry in responsible lending and accessibility. With Deborah’s expertise and passion for supporting those in financial hardship, we are strengthening our commitment to customers who need us most.”