Close Brothers appoints Commercial Director

18th March 2025

Close Brothers Premium Finance (CBPF) has announced announced the appointment of a new Commercial Director

Colin Wallace move from his role of Sales Director Personal Lines, to take up the newly created role of Commercial Director. In his new position, Wallace will lead the businesses’ commercial activities, oversee the ongoing development of product, brand, and proposition, as well as implementing strategies that align with CBPF’s goals and growth ambition. He will continue to have responsibility for the businesses Personal Lines Sales Team who support these brokers.

In addition to Wallace’s appointment, Elliott Hayes will continue to lead Commercial Lines, Strategic Accounts and Networks overseeing structural changes that create a stronger link and ownership of the businesses’ broker partnerships.

Shaun Hooper, CEO at Close Brothers Premium Finance said “Our focus is on driving growth and continuing to develop our proposition to meet the needs of both our brokers and our customers. This new structure will enable us to better align our expertise, foster collaboration across the business, and empower the teams as we pursue the businesses’ growth objectives.

“These changes are a substantial leap forward, as we look to future-proof the business and enable it to thrive over the long-term. I look forward to working alongside Colin and Elliott in their new roles.”