73% of people not prepared for April’s bill increases

25th March 2025

A new survey by Ocean Finance has found that 73% are worried about affording their essential bills this Spring.

Millions of households across the UK are set to be hit with yet another wave of bill increases this April, with hikes expected across council tax, broadband, water, energy, and phone contracts.

42% say they’ve already cut back on essentials like heating and food to keep up with rising costs. Whilst a quarter (26%) said they’ve avoided checking their bank balance because they’re so stressed about upcoming price rises.

Fiona Peake, Consumer Money Expert at Ocean Finance, said “April is shaping up to be an expensive month, with Brits forking out even more to keep the lights on and the WiFi running. These bill increases will come as another financial gut punch to households already stretched to their limits.

“April’s price hikes will be a nasty shock, but there are still ways to take control. Checking for discounts and schemes, switching providers, and reviewing your energy usage could leave you with extra cash at the end of the month. If you’re struggling to manage rising bills, seek free debt advice from organisations like Money Wellness or StepChange.”

The Big Hits Coming in April 

  • Energy Bills: The Ofgem price cap will push the average annual bill up by £111 to £1,849.
  • Council Tax: Many councils are increasing tax by up to 4.99%, meaning Band D households could see an increase of around £100 per year.
  • Water Bills: Households in England and Wales will see their bills rise by around £10 per month on average, with some facing hikes of up to 47%.
  • Car Tax: Car owners will pay £195 per year in road tax, an increase of £5 a year. Electric vehicles will also no longer be tax exempt, paying £10 in the first year before moving to the standard rate.
  • TV Licence: The cost of a TV licence is rising by £5 to £174.50.
  • Broadband & Mobile Bills: Inflation-linked price rises could push bills up by 6-7.5%, adding £3-£5 per month to household expenses.